Apple & Google Wallet membership
Add the Wallet channel to Klaviyo
Turn Klaviyo profiles into live wallet passes, and fire a lock-screen push from any Flow.
Get started
Why connect it
What the Klaviyo integration does.
Customers become passes
Point it at everyone, or a chosen list or segment - every customer gets a pass, automatically.
Personalized with their Klaviyo profile data
Drop any customer detail onto the pass - a name, a tier, a store credit balance - just like adding a merge tag.
Always up to date
Update a customer and their pass updates automatically - a tier change or a new balance shows up straight away.
Send lock-screen push notifications
Push a message to any Klaviyo segment straight from the pass they've saved - lands where email doesn't.
Live in three steps
Connect Klaviyo
Authorize the connection from the dashboard in one click - OAuth, with no API keys to paste.
Personalize & pick an audience
Add the customer details you want on the pass, then choose everyone or a list or segment.
Watch it sync
Customers turn into passes and stay current, and Klaviyo learns who's added their pass.
Two-way
What lands on every Klaviyo profile.
PocketPass writes these back as each pass is issued and installed, so Wallet becomes something you can segment on without leaving Klaviyo.
| Field in Klaviyo | What it holds |
|---|---|
PocketPassID | The pass id. Use it to trigger a push from an automation, or from the API. |
PocketPassInstallPageURL | This contact's own add-to-wallet page. Works on both wallets - it offers the right one. |
PocketPassAppleWalletURL | Straight into Apple Wallet, skipping the install page. |
PocketPassGoogleWalletURL | Straight into Google Wallet, skipping the install page. |
PocketPassIsInstalled | Whether they've added it. Segment on this. |
Use it in a Klaviyo campaign
Drop the pass id into any message with Klaviyo's own merge syntax:
{{ person.PocketPassID }}How it stays in sync
Webhook-driven
Klaviyo webhooks tell PocketPass the moment a profile is created or updated, so a change reaches the pass without waiting for a sweep.
Push from a Klaviyo Flow
Add a Webhook action to any Klaviyo Flow and a wallet push goes out as a step in the journey you already built.
Free-form profile properties
Klaviyo lets any property exist on any profile, so PocketPass writes its fields straight on - nothing to provision, and nothing to configure first.