Integrations
Extend the CRM you already have.
Your customers already live in Klaviyo, Mailchimp, or HubSpot. Pocket turns that data into a living wallet pass - and sends the events back - so you reach people on the one screen email and ads can't: the lock screen.
Get startedWorks with your stack
Deep integrations, not just a data dump.
Two-way connections with the tools you run - plus a REST API and webhooks for everything else.
Klaviyo
CRM & email/SMS
Turn Klaviyo segments and flows into living wallet passes, and stream install and scan events back into Klaviyo.
Mailchimp
CRM & email
Issue passes to your Mailchimp audiences and trigger updates from journeys - reach the same people on the lock screen.
HubSpot
CRM
Create and update passes from HubSpot contacts and workflows, and sync wallet activity back to the timeline.
Zapier
Automation
Connect thousands of apps to Pocket without writing code - issue, update, and message passes from any trigger.
REST API
Developer
Wire Pocket into anything you run. Create, update, and nullify passes, send notifications, and run batches.
Webhooks
Developer
Signed, real-time events - created, installed, removed, updated, scanned - pushed straight into your stack.
From CRM record to lock screen.
Connect your data
Link Klaviyo, Mailchimp, HubSpot, Zapier, or the API. Pocket meets the customer data where it already lives - no migration.
Turn it into passes
Map segments and contacts to a pass template. Issue passes in bulk or automatically when someone joins a list or hits a milestone.
Keep it in sync
Updates flow both ways: change a field and every pass updates live, and wallet events (installed, scanned) stream back to your CRM.
A better mobile channel
More than SMS. Without the per-message bill.
Wallet passes reach the lock screen the way a text does - but there's no carrier fee per send, the message is fully branded, and the pass keeps working long after: it updates for free and holds a live barcode, NFC tap, or balance.
| Wallet pass | SMS | ||
|---|---|---|---|
| Lands on the lock screen | |||
| No per-message fee | |||
| Rich, fully branded | |||
| Keeps updating after you send | |||
| Carries a barcode, NFC, or live balance | |||
| No app to install |
A general comparison of channels - your results depend on how you use them.