Apple & Google Wallet marketing

Add the Wallet channel to Myne

Give every regular their own Apple or Google Wallet pass — with their points, drink credit and VIP tier live on the lock screen.

Get started
Myne logo
L
Lumen & Vine
Tier
Gold
VIP
Yuki Tanaka
Points
1,240
Drink credit
$18.00

Why connect it

What the Myne integration does.

Every regular, their own pass

Each Myne customer gets an Apple or Google Wallet pass with their name, points and tier on the front. Created the moment they add it — nothing issued to people who never open the email.

Updates as they visit

A check-in, a redeemed drink, a birthday reward or a new tier reaches the pass in seconds — what's on their lock screen matches what's in Myne before they've left the bar.

See who's added it

Five fields on each Myne customer tell you who has (and hasn't) added their pass, so you can chase the rest with a follow-up email.

Check-ins start automations

Adding or removing a pass fires as a Myne event, so you can send a welcome-back or a we-miss-you from the same automation builder you already use.

Live in three steps

1

Connect Myne

Authorize the connection from the dashboard in one click — OAuth, no keys to paste.

2

Personalize the pass

Choose the customer details to show and how the pass should look.

3

Add the button

Paste one link into an email. Every recipient gets their own pass.

Two-way

What lands on every Myne customer.

PocketPass writes these back as each pass is issued and installed, so Wallet becomes something you can segment on without leaving Myne.

Field in MyneWhat it holds
pocketpass_idThe pass id. Use it to trigger a push from an automation, or from the API.
pocketpass_linkThis contact's own add-to-wallet page. Works on both wallets - it offers the right one.
pocketpass_apple_walletStraight into Apple Wallet, skipping the install page.
pocketpass_google_walletStraight into Google Wallet, skipping the install page.
pocketpass_installedWhether they've added it. Segment on this.
All five, on every customer record. PocketPass owns its own fields there so nothing else in Myne can overwrite your install links.

Use it in a Myne campaign

Drop the pass id into any message with Myne's own merge syntax:

{{ customer.extended.pocketpass_id }}

Reference PocketPass fields from an email as {{ customer.extended.pocketpass_id }} — they live in the extended-data area of each customer record.

How it stays in sync

Webhook-driven

A check-in, a redeemed drink or a new tier in Myne reaches the pass in seconds, so what's on the regular's lock screen matches what's in Myne before they've left the bar.

Push from a Myne automation

Add a webhook step to a Myne automation and a wallet push goes out as part of the journey you already built — a birthday drink, a welcome-back after a slow month, or a heads-up when a tier is one visit away.

Check-ins start an automation

Adding or removing a pass fires as a Myne event, so you can send a welcome-back or a we-miss-you from the same automation builder you already use.

Loyalty on the lock screen

Points, drink credit and VIP tier are all fields you can put on the front of the pass — so a regular sees their balance and status without opening an app or an email.

Great for

Bar and restaurant loyaltyVIP and tier passesDrink credit and rewardsMembers' clubs

Connect Myne today.